Michigan Blog - Featuring Michigan Shopping, Travel, Business & People

• Over 25 years as an innovative business woman in the Detroit area. Bachelor's Degree (Cum Laude) and Master's Degree (Magna Cum Laude)
• Successfully launched three major corporations in Southeast Michigan and maintains marketing relationships with all three.
• Nationally recognized as one of the most successful Online Marketing professional and Search Engine Optimization professionals in the United States.

Okay - let's move on .. here it is:

1. Rip Cards - With a Rip Card, you can advertise your product or service on top, and give prospects a detachable Business Card or Coupon to take for future use.
2. Adwords - It's expensive these days, but it has to play a partial role in your online marketing strategy.
3. Develop a Blog - Coffee Cup Software has a product called Flash Blogger that may work for you. TypePad has a 14 day Free Trial Stick to it, though. A blog requires a disciplined scheduled and the rewards are not apparent until months later. Blogs have become an indispensable online marketing tool for marketers looking for site expansion, search engine optimization, cross-linking and increasing their internet presence.
4. Give away the House. I know that it's not feasible - but offer something FREE if you can. Examples of freebies are this directory! Or Merchant Circle Directory Free Account
5. Write Press Releases and submit them online and offline. http://www.michiganpr.net/ offers a FREE distribution system. PRWeb is a good one. PR.com Coupons / Discounts will work also.
6. Join your local chamber and get active. Business is still about people and networking offline is as important as online. Shake hands confidently and look your new business acquaintance straight in the eye.
7. Smile. Yes - I said Smile. Smile from morning to night. Smile at business meetings, smile at networking events and smile when you are sitting at your computer. Your attitude rubs off. You WILL get more leads, more closes and more smiles back!

Did you say Web 2.0? I say Web 3.0 - but that's another blog entry :)

Labels: B2B Marketing Ideas, Search Engine Optimization

posted by The MBD  # 6:09 AM